Production · 5 min read
How to prepare for an interview at your exhibition stand
A stand interview lasts a few minutes and is watched for years. A little preparation decides whether it sounds like a person or a brochure.
Read the articleInsights
Insights for exhibitors
Practical guides for companies that exhibit: planning content, preparing for interviews and using video after the show.
Planning · 6 min read
A content plan for your exhibition stand: before, during and after
Treat the exhibition as a three-part production. What you publish before the show, capture during it and send afterwards each does a different job.
Read the articleGuide · 4 min read
Seven ways to use exhibition video after the show closes
A report filmed at your stand is not finished when it is posted once. Here is where else it earns its cost.
Read the articlePlanning · 4 min read
Media pass or filming permission: what exhibitors should arrange before a show
Being allowed to film at an exhibition is not one permission but several. Sorting them out early avoids a crew being stopped at the door.
Read the articlePrefer a checklist?
The interactive Exhibition Content Checklist covers the same ground in a form you can tick off and print.